Generic conventions of the front cover deconstruction includes the dominant image overlapping the mast head. Because GQ is one of the world's best known brands and logos, they do not need to worry about readers unaware of what magazine it is due to the high awareness of the logo. Moreover, the use of such prestige star power is also recognized by audiences due to the consistent use of celebrities.
The use of contrasting colours for the sell lines is also a generic convention. As the color of the front cover lightens, the colors of the sell lines become more darker in alignment with the reader to easily read the front cover.
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